This may be the least natural location in Rotterdam – and this is where we created together with biologist Thijs van Vuure a nature trail. In the Ammanstraat, between Kruiskade and Stadhuisplein, the Back to Nature credo was throwned overboard. In order to get closer to nature, technological advances were embraced rather than exiled: Forward to Nature. By combining technology with the architecture of the city, it was possible to bring visitors into a natural setting. The interactive installation brought you closer to nature without to give up the possibilities that city life offers. Nature on Demand was central here: you decided by choosing your path which natural situation you wanted to find yourself in.